Hotel management includes a whole series of processes that affect the operation of a hotel through the optimization of the hotel’s operational procedures.
It seeks to improve the effectiveness and performance of operational processes, establishes strategies to differentiate the hotel from what its competitors offer, seeks the best ways to improve the user experience and customer satisfaction, etc. It also includes everything related to workers (such as hiring, firing, paying salaries, improving performance), as well as a complete succession of processes related to saving operating costs.
A fairly common mistake is to think that hotel management is a set of operational processes that is only intended to improve service for customers. As we have already seen, it controls many things at the same time and although it is true that the client is the one who will benefit from everything in the end, he will not be the only one.
An attempt is made to satisfy the needs of tourists, something that is quite a challenge, since the expectations of each user are individual. But we can say that at the end of the day, customer satisfaction is the most important thing.
OPTIMIZING HOTEL MANAGEMENT
To facilitate the process, a complete analysis of the demand for services by clients is usually carried out, all the products available are classified in an orderly manner (what is known as inventories), the operation of the distribution system is analyzed. suppliers, transportation and storage management.
To carry out all these processes, extensive global and individual strategic planning must be considered. For example, the analysis of demand based on supplies will be studied. The idea of this analysis is to be able to offer the customer the type of product that he needs, preventing there from being out of stock, but at the same time preventing it from being spoiled due to having placed an order that is too large.
To achieve optimal hotel management, it will be necessary to have the maximum possible information about the market, such as socio-economic status, preferences in relation to food and drink, collective satisfaction index, the type of tourism. the hotel is run, the lodging plans and the seasonality of demand, etc.
The most common thing is to hire a hotel consultant who is responsible for good hotel management, who controls all the processes in detail. If this is not possible, you can always outsource the service, having a specialized company, with extensive experience, take care of everything related, such as IHCS Hotel Consulting.