Wellness trends in the development of hotel projects

Today’s tourist and traveler thinks more and more about their well-being and comfort when choosing tourist accommodation. This has caused hotels to adapt accordingly to the needs of users, promoting the emergence of various wellness trends in the development of hotel projects.

Being aware of these trends is essential for the hotel establishment to meet the demands of visitors. Whether you are going to carry out a remodeling or are starting a new hotel, keeping wellness trends in mind will allow you to make assertive decisions.

In this article we explain 3 wellness trends that you need to know during the development of hotel projects. Get to know them and discover how your tourist accommodation can be in tune with them.

1. Connections with the local community

The association of wellness only with the fact of having a spa in the hotel is something that is left in the past. Currently, in the development of hotel projects, efforts are being made to create activities that allow visitors to connect with the local community. The reason is that this increases the traveler’s experience and improves her well-being by giving her a sense of community.

There are several ways to encourage these types of connections in the hotel. For example, some establishments include a small cinema within their facilities and organize a weekly club where both visitors and locals participate. There are also hotels that organize gastronomy events in restaurants, where people from the local community participate.

All these types of initiatives generate a sense of authenticity in the guests of the tourist accommodation. Not only that, but it also promotes visitor well-being and creates more memorable experiences. In this sense, taking into account this type of wellness offer in the development of hotel projects will bring surprising benefits, both for the hotel and for tourists.

2. Visitors as co-creators of their experiences

Another wellness trend that is growing in popularity is that tourist accommodations are becoming facilitators of their guests’ wellness experiences, instead of being mere manufacturers. This means that more and more hotels today give visitors the opportunity to choose and create their own wellness experiences.

The modern user has knowledge about well-being, so he also has more clarity regarding what he wants and what he needs to feel comfortable. So much so that many have already experienced all kinds of wellness products and services, so they know what works for them. In this sense, the current user knows what well-being experiences they should look for; and not only that, but he also knows where he can find them.

This is why currently, when planning the development of hotel projects, there are many establishments that allow guests to be co-creators of their experiences. Thus, the user is allowed to custom design the wellness activities they want to experience, providing a varied catalog of options that include activities such as yoga, massages, detox and even sports. In this way, the user chooses the best experiences according to their needs.

3. Multipurpose spaces

Finally, a third wellness trend in the development of hotel projects is to take advantage of every square meter to promote the well-being of its guests. Thanks to these wellness experiences, they are not confined solely to a spa, but visitors can enjoy wellness activities even within their own rooms.

Some examples of using spaces to make them multipurpose include: massages in the room, personalized yoga sessions in the room, a room with various games (such as ping pong and foosball, for example) and much more.

There is no doubt that this trend is growing in popularity, especially as establishments realize that every space can be used when developing hotel projects.

Conclusion

The wellness experiences that a hotel or tourist accommodation can offer its visitors are essential to guarantee a good stay. Today’s traveler is increasingly concerned with well-being and personal care, looking for guests in establishments that meet these needs and provide the best benefits.

When developing a hotel project it is important to take into account the latest wellness trends. In this way it is possible to satisfy the needs of customers. Of course, it is always highly recommended to have the help of professionals to stay in tune with the latest hotel trends and demands. You can find this help at IHCS.